Marketing, Communications and Accounts Management
Intellectual Property Assets and Rights and Brand Management
Public Relations
Digital Marketing and Social Media
International Business Development/ International Relations/ Protocol
Event Management
Provide Client with a complex number of Project and Event Management Services such as:
• Event Planning and Production, Creation and Management of Requests for Proposals (RFPs), Venue Selection and Management, Event Design, Event Marketing, Global Events Operations, Event Logistics, Event Registration/Ticket Sales, Mobile Marketing, Press and Media Events, Award Ceremonies, Sponsorship Sales and Activations
Other services provided include but are not limited to: • Destination Management, Venue Sourcing and Negotiations, VIP Events, Meetings and Conferences, Galas, Concerts, Event Branding, Risk Management Assessment, and Product Launches
Marketing, Communications, Sales and Business development
Develop a comprehensive local, national, regional and international sales and marketing strategy
Oversee all marketing activity for the organization, including the positioning of the existing brands
Work closely with the management, sales, marketing and communications departments, assisting with the achievement of overall company goals.
Work closely together with organizations to deliver a consistent message to the public, partners and stakeholders
Drive local, national, regional and international revenue growth through the creation of new marketing programs (including digital), refining the sales targets and development of modern sales strategies
Develop new local, national, regional and international business
Support the renewal process for existing contracts and pursue new local, national, regional and international revenue opportunities
Manage and grow relationships with local, national, regional and international clients
Assist in setting meetings with key decision makers from potential client organizations
Build and maintain an effective client database
Establish and expand Company’s presence internationally by proactively building channels, sales, support capabilities, and establishing new account relationships in order to grow the Company revenue
Brand Management, Intellectual Property Assets and Rights
Develop integrated positioning strategies to ensure maximum brand exposure for the organization
Assist with the development of branding plans, projects and initiatives that support the broader short and long-term growth strategy of the organization’s products and services.
Manage and insure the profitability and competitive positioning of the organization’s brands within targeted markets
Contribute to the long-term visibility strategy of the brands with the support from cross functional teams from the organization
Support all activities that involve the organization’s brand vision, brand position, brand architecture and achieve overall business goals for the brand
Insuring proper brand awareness at event and marketing activities
Research the current inventory of Intellectual Property assets of the company and the use of Intellectual Property Rights such: Patents, Trademarks, IP Rights for TV, Radio, Print, Internet, Copyrights Issues, Geographical Indications (GI), Logos, other designs, Licensing, etc, and assist with the IP Assets Management, Valuation and Commercialization
Advise on Brand and IP Rights protection in different territories through registrations, filings and other applications, as well as assist with the preparations of related documents and translations from/in other foreign languages
Digital Marketing and Social Media
Contribute to expanding the organization’s overall approach to social media
Implementation of strategic digital marketing efforts in line with the organization’s overall strategic marketing and communication objectives
Develop social media plans, including content strategies and social campaign for the organization with an accent on setting strategic goals, defining audiences and identifying specific approaches for the specific market segment
Develop and enhance the brand internet awareness, providing added value to the sales team and managing general communication through social and digital channels
Assist with the managing of organization’s digital and social media channels: Google, Facebook, Twitter, Instagram, Corporate website, etc.
Analyze the social media channels used by the organization; determine areas of improvement, expansion and recalibration
Collaborate in the production of digital media including video, ads, and script writing.
Public Relations
Manage the development, implementation, and coordination of internal and external public relations strategies, with the goal of enhancing the recognition in the market, promoting the organization’s products and services, and establishing the Company’s name as a worldwide leader throughout the industry
Work with the organization to outline and execute the overall public relations strategy
Manage and support all media and industry relations
Create an ongoing PR calendar of releases, events and articles for the organization
Identify and secure opportunities that provide the best reach in print, online, radio and TV broadcast
Arranging media coverage including interviews and appearances
Identifying & booking opportunities for speaking arrangements at international events and conferences
Develop and disseminate information, including press announcements, news releases, social media, social PR to the organization staff and other stakeholders
Generate press coverage for the organization’s products, services, marketing programs, and events
International Business Development/International Relations/Protocol
Research and analyze international businesses development opportunities
Forecast economic and potential international business trends
Create Memorandums of Understanding, partnerships and other cooperation programs with National, Regional and International Companies
Assist with market research, feasibility and implementation studies in potential markets
Create special promotions programs for exporting companies
Planning and execution of International Trade Shows
Planning and execution of international networking events
Protocol services with coverage of more than 15 foreign languages
bid and proposal management
From small to highly complex projects that have been successfully planned and executed according to the specific technical requirements of each area of the project, we have participated, and led, teams that delivered highly competitive bids and proposals on time that resulted in winning the bid and having the project awarded to the client. The experience with Proposal Management consists of: “Bid/Proposal to Participate”, Bid/Proposal Registration, Agreements, Pre-Proposal Compliance, etc., all part of the Pre-RFP phase, all the way to the actual Bidding Phase (Including, but not limited to: Creation of the Technical Bid/Proposal Documents according to the Bid/Proposal Templates, Deadlines, List of Requirements, Intellectual Property regulations, Marketing and Communications regulations/ISO/Compliance, infrastructure and Construction, Quality Assurance, Budget Templates, etc). In the Post-Project phase is the debriefing and conclusions of the Projects being assembled in a document that will help with the best practices and perpetuation of best knowledge to the future Proposal Management Teams, to ensure that the next Project will be executed in even better conditions.
Let's explore together the next Bid or Proposal and pave the future for new projects!